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Faraone Mennella

Faraone Mennella

New York jewellery house defined by bold colour, sculptural form, and the Italian tradition of the grand bijou

Famous jewellers & jewellery housesView in dictionary · 1,520 words

Faraone Mennella is a contemporary fine jewellery house founded in New York by Italian designer Roberto Faraone Mennella and his creative and business partner Amedeo Scognamiglio. The house occupies a distinctive position in the American luxury market: it is rooted in the Italian tradition of bold, architecturally conceived jewellery — a lineage that runs from the Florentine goldsmiths of the Renaissance through the postwar Roman alta gioielleria ateliers — yet it operates with the cosmopolitan energy and client base of New York. Faraone Mennella is best known for oversized, sculptural pieces set with large cabochon gemstones in vivid, saturated colours: turquoise, lapis lazuli, coral, malachite, and similarly opaque or translucent materials that reward the eye at a distance. The house's aesthetic is emphatically anti-minimalist, favouring statement rings, wide cuffs, chandelier earrings, and multi-strand necklaces that function as wearable sculpture.

Founders and Background

Roberto Faraone Mennella comes from a distinguished Neapolitan jewellery family. The Faraone name has been associated with Italian fine jewellery for generations — the Faraone firm in Milan was one of Italy's most respected jewellery houses of the twentieth century, with a clientele drawn from Italian aristocracy, industry, and international society. Roberto trained within this tradition before relocating to New York, where he joined forces with Amedeo Scognamiglio to establish a house that would translate the Italian grand bijou sensibility for an international audience. Scognamiglio, who brings a background in fashion and retail, has been instrumental in positioning the brand within the American luxury market and in forging the editorial and celebrity relationships that have given the house its visibility.

The partnership between a designer of deep craft lineage and a commercially astute co-founder mirrors a model seen elsewhere in Italian luxury goods: the marriage of artigianato — the artisanal, hands-on tradition of the workshop — with a sophisticated understanding of contemporary branding and distribution. In the case of Faraone Mennella, this has produced a house that is simultaneously rooted in historical technique and alert to the tastes of a modern, internationally mobile clientele.

Aesthetic and Design Philosophy

The defining characteristic of Faraone Mennella jewellery is its commitment to colour and volume. Where much of the fine jewellery market in the late twentieth and early twenty-first centuries moved towards smaller, more discreet forms — the so-called everyday luxury category — Faraone Mennella has consistently worked in the opposite direction, producing pieces intended to be seen, to command attention, and to carry the visual weight of a couture garment. This is jewellery conceived for the dressed occasion: the gala, the opening, the red carpet.

The gemstone palette is characteristically Mediterranean in its warmth and opacity. Turquoise — particularly the deep, matrix-free material associated with Persian and American sources — appears frequently, as does lapis lazuli, coral (both natural and reconstructed, reflecting the regulatory and ethical pressures on the coral trade), malachite, chrysoprase, and carnelian. These are materials with a long history in Italian jewellery, particularly in the Neapolitan and Florentine traditions of pietre dure and cameo carving, and their use by Faraone Mennella connects the house's work to that deeper cultural inheritance even when the forms are thoroughly contemporary.

The metalwork is equally distinctive. Blackened or oxidised silver — a technique that creates a dark, almost graphite-like ground against which coloured stones appear with heightened luminosity — is a house signature, though yellow gold and rose gold also feature prominently. The settings are typically bold and architectural: thick bezels, pronounced prong structures, and sculptural shanks that give rings and cuffs the quality of small objects rather than mere adornments. The influence of mid-twentieth-century Italian jewellery design, and of figures such as the Bulgari house's postwar Roman period, is discernible in this approach, though Faraone Mennella's work has its own identifiable character.

Gemstone Selection and Materials

The house's preference for cabochon-cut and carved stones over faceted diamonds or coloured stones reflects both an aesthetic choice and a philosophical one. Cabochons display colour in a broad, uninterrupted field; they emphasise the material itself — its texture, its inclusions, its natural character — rather than the optical performance of a precision-cut faceted stone. This approach aligns Faraone Mennella with a strand of jewellery design that values the intrinsic beauty of natural materials over the technical achievement of the lapidary.

Among the coloured gemstones that appear most consistently in the house's work:

  • Turquoise: Used in large cabochon and slab form, often with visible matrix. The house favours material with strong, even colour. Persian (Iranian) turquoise and American turquoise from the south-western United States are both represented in the broader market for this quality of material.
  • Lapis lazuli: Typically sourced from the Sar-e-Sang deposits in Badakhshan, Afghanistan — the world's primary source of gem-quality lapis since antiquity. The house uses deep, violet-blue material, sometimes with visible pyrite inclusions that add visual texture.
  • Coral: The use of coral in fine jewellery is subject to increasing regulatory scrutiny under CITES (the Convention on International Trade in Endangered Species), and the trade in natural Corallium rubrum — the Mediterranean red coral historically prized in Italian jewellery — is now heavily restricted. Contemporary houses working with coral must navigate these restrictions carefully, and some have moved towards alternative materials or archival stock.
  • Malachite and chrysoprase: Both used for their vivid greens, malachite for its banded, graphic character and chrysoprase for its translucent apple-green tone.
  • Carnelian and other chalcedonies: Warm orange-red carnelian appears in carved and cabochon forms, continuing a tradition of chalcedony use that stretches back to ancient Mediterranean jewellery.

The house also works with diamonds and faceted coloured stones, particularly in pieces where a contrast between the opaque, saturated colour of a cabochon and the brilliance of a faceted stone is sought. However, these are secondary to the house's primary material identity.

The Italian-American Context

Faraone Mennella occupies a specific cultural and commercial space: it is an Italian house operating in New York, and this dual identity is central to its positioning. New York has long been the primary market for Italian luxury goods in the United States, and the city's concentration of wealth, fashion media, and cultural institutions makes it an ideal base for a house whose work is as much about visibility and cultural conversation as it is about the private pleasures of fine jewellery ownership.

The house has been featured in major fashion publications and has dressed clients for high-profile public appearances, giving it a presence in the editorial and celebrity culture that drives awareness in the contemporary luxury market. This visibility is consistent with the house's design philosophy: Faraone Mennella jewellery is made to be seen in photographs, on stage, and under the lights of public occasions, and it performs accordingly.

At the same time, the house maintains the craft values and the attention to individual pieces that characterise the Italian alta gioielleria tradition. Production is not industrialised; each piece reflects the involvement of skilled goldsmiths and the careful selection of individual stones. This combination of high visibility and artisanal integrity is the house's central proposition to its clientele.

Position in the Contemporary Market

The market for bold, colourful, statement jewellery has experienced significant renewed interest in the early twenty-first century, driven in part by the influence of fashion on fine jewellery, the growing appetite for pieces with strong visual identity on social media, and a broader cultural shift towards personal expression through dress and adornment. Faraone Mennella's aesthetic — which might have appeared eccentric or excessive in the understated luxury climate of the 1990s — has found a receptive audience in this environment.

The house competes in a space occupied by other Italian and Italian-influenced houses with a similarly bold approach to colour and form: Bulgari's heritage pieces, the work of Sicilian designer Silvia Furmanovich, and certain collections from established houses such as Pomellato and Buccellati that emphasise coloured stones and distinctive metalwork. Among American-based designers, the house's closest aesthetic neighbours are those who have similarly drawn on Mediterranean or pre-Columbian traditions of bold, material-focused jewellery.

Faraone Mennella's pieces are sold through the house's own boutique and through select retail partners. Pricing reflects the quality of materials and the labour-intensive nature of the work; the house operates firmly within the fine jewellery category rather than the fashion or bridge jewellery market, and its clientele are collectors and connoisseurs of jewellery as much as fashion consumers.

Legacy and Significance

In the broader history of jewellery design, Faraone Mennella represents a successful transposition of a specifically Italian sensibility — one rooted in centuries of Mediterranean craft tradition, in the postwar Roman jewellery renaissance, and in the Neapolitan goldsmithing heritage from which Roberto Faraone Mennella directly descends — into the context of contemporary New York. The house demonstrates that the appetite for jewellery conceived as wearable art, for pieces that make an unambiguous visual statement and that celebrate the intrinsic beauty of coloured natural materials, remains vital in the twenty-first century.

For collectors and students of jewellery history, Faraone Mennella is also a useful case study in how craft lineage and contemporary design can be held in productive tension: the house is neither a museum of historical Italian jewellery nor a purely fashion-driven enterprise, but something more interesting — a living continuation of a tradition that is itself continuously evolving.